A few years ago, I read a book called Goddesses in Every Woman. According to the author, a Jungian psychotherapist, there are several archetypal goddesses residing in every woman – and their coexistence is often a struggle. If you don’t acknowledge or accept them, these ancient forces often lead to interior conflict or recursive behavioural schemes. But when you welcome the archetypal goddesses, they can help you achieve your goals and nurture your personal development.
What are archetypes
Archetypes are though forms that crystallised over time because humans attributed them specific characteristics and traits. For goddesses, we’re talking about mythological characters that have been described and acknowledged as carrying specific traits for thousands of years. Consider Aphrodite: we can’t possibly think of her as a war goddess. For us, Aphrodite will always be the goddess of love and beauty – sensual body, magnetic eyes, flirty flair and all.
Reading Goddesses in Every Woman inspired me so much that I started looking for signs of the goddesses within myself and women around me. And I found them, because they are powerful: you can either be moved by them or consciously decide to tap on their strength.
Over time, I found that there are many ways to activate or appease the goddesses within us. The journey has been so enlightening and life-changing that I decided to share my experiences with other women – and help them receive the beautiful gifts that the archetypal goddesses offer.
Exploring women psychology using archetypes leads to great results, for a number of reasons.
First, the archetypal goddesses present with specific traits that foster clarity in introspection and help you through your journey to self-awareness. If you think of Athena (the goddess of war, victory, and wisdom), her defining qualities stand out. Determination, focus, logic, organisation, strategy, proactivity: Athena’s traits are all about clarity, and leave no room for feelings or indecisiveness.
Using mythological characters as examples also makes things easier. The personality traits we want to work on become more visible; and, our relationship with archetypes isn’t biased by feelings. You might e.g. meet a woman that embodies all the beautiful characteristics you’d like to shine for, but if you don’t get along well (or if she also features traits you strongly dislike), taking her as a role model can be tricky. Goddesses, on the other hand, are perfect for this – as abstract characters, your judgement can’t be biased.
Moreover, archetypal goddesses come with an aura of mysticism and magic. This prompts us to experience archetypes at a subconscious level rather than rationally – which helps us overcoming the typical barriers rationality poses to change. And when change rises from our innermost self, it’s quicker and long-lasting.
Working with goddesses
Working with the archetypal goddesses takes time. As a first step, you need to open yourself to change, and to a desired yet dreaded part of your femininity. If you’re considering working with the goddesses, you already moved the first step towards the change you wish for yourself and your life. All you need to do next is translate the cravings for transformation into tangible everyday actions.
My journeys always start with a visualization. Each visualization is tailored to a specific goddess, as it helps developing a rich symbolic scenario associated with the relevant archetypal traits. Visualizations are all about intuition, so they are a great way to meet the goddess, and discover how the archetype appears within you. No black magic here: it’s just your subconscious sending clear feedback on what you should work on.
Next, time for some research on your chosen goddess. Myths are many, so it’s important to pick the stories that resonate with you the most. This also helps you understand what traits of the archetype you want to build upon.
Finally, coaching is complemented with practical, customised exercises. To integrate archetypes successfully, you need to bring the goddess’ energy in your daily life. This can only be achieved by performing everyday activities with a different purpose, or integrating your routine with small rituals and changes that help you achieve your goal one step at a time.
So, what happens next? After a while, things around you start changing like magic. You start noticing signs and coincidences, and suddenly your actions mirror your chosen goddess’ traits. I’ve seen older women develop explosive seductiveness and sexual energy; shy people make important decisions with determination and pride; workaholics finally reclaim time for themselves.
As a coach, I’m always moved by the fact that all women already possess the transformational and creative power they desire. And our work together helps them embrace it, bring it in their daily lives, and enjoy it. If I could be one archetypal goddess only, it would probably be Inanna – the Sumer goddess that best represent the ability to collect all the bits and pieces of your soul, and make yourself whole again.
What about you? If you could be a goddess, which would you choose? Let’s find it out here!